1-on-1, partner or group, we tailor your training to you and your lifestyle, in your home or our studio. Custom designed workout programs are INCLUDED in training packages, OR available for purchase on their own.


Our custom nutrition plans suit any dietary requirements, and can benefit the entire family too. We create balanced nutrition with foods found in any grocery store. Plans are also INCLUDED in training packages.


We go deeper than any fitness companies out there. We teach powerful mindset techniques to overcome fears and struggles that have been affecting your weight loss or just living healthier. Become empowered to take control.


Learn healthy lifestyle tips and strategies like portion control, or organizing your daily schedule to allow for fitness activities. Take advantage of ONLINE COACHING to tackle personal struggles and avoid plateaus and reach your goals.

Who We Are

Hey fitness peeps! We're the dynamic duo who back in 2004 set a new standard for personal fitness and wellness to be customized and professionally delivered to your home, office or cottage getaway. We opposed the out-of-the-can, one-size-fits-all approach and deceitful product marketing that made up the majority of the fitness industry, and so we set out on a new, better path. We proudly made what wellness coaching and to-your home-fitness should be – professional, compassionate, dynamic, diverse, and judgement and gimmick-free.

And now, with nearly 50 years of combined knowledge and expertise gained through competitive athletics, a variety of specialized certifications including personal training, nutrition, weight loss, athletic conditioning and more, we have the tools and understanding of how to help make your personal transformation a reality!

We are driven by integrity, commitment and passion to empower you to create the necessary changes in your life to build a sustainable healthy, happy lifestyle. And we do that with the vision YOU see for yourself. 

We triumphantly celebrate every milestone – every inch, every pound, every struggle overcome, every shift in mindset and more – right by your side. Big or small, every step forward is a victory for you and for us.

We're grateful for the bonds and friendships we've created along the way. We've helped over 5000 people lose over 187,000 pounds to become healthier and live better lives. From our family to you and yours, we're looking to make each day better, brighter, more fulfilling and full of happiness.

The Dynamic Duo

Coach Robb Armstrong

With a true passion for all things “fitness,” for the past 20 years Robb Armstrong has been offering his expertise as a certified personal trainer and health and wellness specialist, a competitive athlete for over 30 years, a fitness writer, and as Director of Fitness and Marketing with eLifestyle since 2008. Robb became President in 2018. He also co-founded eLifestyle health Advocates in 2016.

Coach Leah Epstein Armstrong

Having over 20 years of experience in the health and wellness industry, in 2004 Leah Epstein Armstrong founded eLifestyle, and co-founded eLifestyle Health Advocates in 2016 with a passion and commitment to move a seemingly one-size-fits-all fitness industry forward. In addition to being a certified Nutrition and Wellness Specialist and Personal Trainer Specialist, Leah holds a variety of other fitness-related certifications. Leah's leadership is both dynamic and empowering as she leads individuals to achieve happy and healthy lifestyle balance as they choose to define it.